Podcast #33: The Story Of Italy Made Easy
This is a story that is very close to my heart. It’s a story about you!... because if you are reading this, then you too are a part of Italy Made Easy, whether this is the first time you have been on our site or you have been with me from the beginning.
Let the story begin.
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In the year 2012, I was an Italian teacher at an Australian university, but also teaching groups and individuals privately, always for beginners. What I found was that I was always teaching the same thing at the beginning, the most important thing - pronunciation.
So I came up with a genius idea!
I decided to record a series of workshops in which I cover the basics of Italian pronunciation and I put them on Youtube to direct all new students to.
About two years later, I happened to go back on Youtube and I saw to my astonishment that those videos on pronunciation had over 100,000 views - not an easy feat by any means!
It was then that I decided to actually make my first real Italian course. On what? On pronunciation! This course was called Speak Italian Like an Italiano, which I sold on Udemy.
In 2015, I made my second course, this one for tourists and travellers to Italy, called Speak Italian From Day 1. This was such a huge success. This time I delivered it on my own website that I had created myself.
Due to the success of Speak Italian From Day 1, I decided to take the next step.
Then in 2017, I launched the program From Zero To Italian, a huge project designed to bring complete beginners to fluency.
From Zero to Italian has really been what has allowed the success of what we are doing at Italy Made easy for students like you. Thousands of students started with us in Beginner Italian Level 1 and are still with use right now in the Intermediate levels. They now have the ability to communicate, not perfectly of course, but to speak and interact in Italian, which is the most beautiful thing that I hope to gift to you as well.
The success of From Zero To Italian coincided with the incredible growth of our Youtube channel which now has over 100,000 subscribers and 12,000 students on the Academy.
And so the years have passed, and now here we are together. It’s been a wonderful journey so far and I can’t wait to continue this journey with you.
What about you? Are you a student of the Italy Made Easy Academy? If not, what are you waiting for?... because it’s there where the real magic happens.